How to use it
- 1Paste any public YouTube video link
- 2Click Calculate
- 3See views, likes, comments and the engagement rate
- 4Compare it with other videos in your niche
What is a good engagement rate?
As a rough guide, above 6% is excellent, 3–6% is good, 1–3% is average and under 1% is low. Smaller channels and niche topics usually have higher rates than huge viral videos.
How to raise engagement
Ask a specific question in the video, pin a comment that starts a conversation, reply to early comments, and make the first 30 seconds match what the title promised.
Questions
How is engagement rate calculated? +
(Likes + comments) ÷ views × 100. If a video hides its likes, they count as zero.
Does engagement affect rankings? +
YouTube looks at how viewers respond to a video, including watch time and satisfaction. Strong engagement is usually a sign that viewers like the video.
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